Services

What each service includes.

Every service below can be hired on its own. If you are starting from zero, the usual order is store setup, product pages, email automation and then ads.


Setup

Store setup

A store that is missing a shipping zone or a refund policy loses orders and raises questions with payment providers. We set up the parts that a new store usually skips.

Configuration

  • Shopify account and plan selection
  • Theme installation and branding
  • Domain connection
  • Payments, taxes and currencies

Store basics

  • Shipping zones and delivery times
  • Refund, shipping and privacy policies
  • Contact page and order notifications
  • Navigation and collections

Before launch

  • Test orders with real payment methods
  • Checks on phone and desktop
  • App list kept to what is needed
  • Launch checklist handed to you

Content

Product page content

The product page has to answer what the product is, who it is for, how it is used and what happens if it does not work for the buyer. We write and arrange the page around those answers.

Writing

  • Headline and short description
  • Benefits written in the buyer's words
  • Usage instructions
  • Questions and answers section

Layout and offer

  • Image order and image direction
  • One, two and three unit offers
  • Shipping and returns information near the button
  • Mobile layout review

Ads

Ad management

We run campaigns on Meta and TikTok. Each test starts with a written idea of what it should prove and a spending limit after which it stops if it has not worked.

Setup

  • Business manager and ad account
  • Pixel and conversions API
  • UTM parameters on every ad
  • Campaign naming rules

Testing

  • Creative briefs by angle
  • Daily budget agreed per market
  • Stop rule based on product margin
  • New versions of ads that sell

Reporting

  • Weekly summary with spend and sales
  • Notes on each change made
  • Monthly call to review results

Email

Email automation

Most visitors leave without buying. Automatic emails give them a reason to come back, and they keep working without new ad spend.

Flows

  • Signup form and welcome emails
  • Abandoned cart and checkout emails
  • Browse follow up
  • Post purchase and delivery updates

Upkeep

  • Sender domain and deliverability setup
  • Unsubscribe and inactive contact rules
  • Monthly report on opens, clicks and sales

Pricing

How we charge

Fixed price per project

Store setup and product pages are quoted as a fixed project fee. Ad management and email upkeep are billed monthly. The amount is written in the proposal before any work starts.

Not tied to your ad budget

We do not charge a percentage of ad spend. Our fee is the same whether you spend more or less, so our budget advice is not influenced by our income.

No share of your business

We charge for our services only. We never ask for equity, profit sharing or commissions on your sales.

Not sure where to start?

The free audit ends with a recommendation of which service to do first and which ones can wait.